ThreeNow

About ThreeNow

ThreeNow operates as a broadcaster OTT platform, functioning as the dedicated on-demand streaming service for a television channel originating from New Zealand. Despite its roots in a specific national broadcast market, ThreeNow makes its entire catalog of content accessible to a global audience, allowing viewers worldwide to stream its programming. The platform exclusively supports content in English, catering specifically to an international English-speaking viewership. Positioned as a niche or micro streaming service, ThreeNow offers a curated selection of shows and series directly from its linear broadcast counterpart. The content typically encompasses a range of genres including television dramas, lifestyle and reality programming, entertainment shows, and news and current affairs features that reflect the channel's distinct programming slate. This platform is primarily intended for an audience interested in accessing the specific brand of television content offered by this particular broadcaster, rather than providing a broad general entertainment library. ThreeNow's strategy is to extend the availability of its channel's programming beyond traditional broadcast schedules and geographical limitations, allowing English-speaking users across the globe to engage with its unique television offerings on demand.